Insights and trends
from the team at FIRST.

Google Analytics Calculated Metrics Now in Public Beta

Oct 23, 2015 | Google Analytics

2015 Analytics Conference: 8 Key Takeaways

Oct 19, 2015 | Digital Trends, Events, Google Analytics

Humanise and Optimise Your Ecommerce Site with Online Personalisation – 5 Tips To Get You Started

Oct 15, 2015 | Conversion (CRO), Digital Strategy, Digital Trends

110% Increase In Travel Bookings With Data Driven Digital Strategy

Oct 13, 2015 | Case Studies, Digital Strategy

Ad Blockers: A Change In Power In The Digital Advertising Ecosystem?

Oct 6, 2015 | Performance Media

7 Creative Content Marketing Ideas To Boost Your Ecommerce Site Conversions

Sep 28, 2015 | Conversion (CRO)

7 Ways To Call A/B Tests With Confidence

Sep 17, 2015 | Conversion (CRO), Digital Strategy

Facebook NZ Demographics and Usage Statistics [Infographic]

Sep 16, 2015 | Digital Trends, Social Media Marketing

The Missing Piece To Your Digital Strategy Is Your Customer

Sep 10, 2015 | Digital Strategy

How Google Analytics Can Boost Your Marketing Efforts [Infographic]

Sep 10, 2015 | Google Analytics