“Do you know what your competition is doing and if it’s working?”
Identify and analyse your online competition then devise strategies and tactics to out-manoeuvre them. Learn from their successes and failures and put into place a cost effective strategy that will be assured of success. Understand your industry online and be sure that your business plans will work online.
Use Competitor Analysis To:
- Identify market leaders
- Track your market share
- Measure impact of campaigns
- Identify online partners
- Analyse competitor tactics
- Monitor competitor activities
How Competitor Analysis Works
1. Users surf the internet using their web browser. |
Features Of Competitor Analysis
- Site market share report
- Upstream traffic report
- Downstream traffic report
- Regional coverage
- Competitors search phrases
- Industry reports
- Historical graphs
- Media alerts
- Market share alerts
- Site update alerts
- Links to your competitor’s sites
- Technical review
- Marketing review
- Business model review
The Competitor Analysis Process