On April 21 2015, Google introduced an update to its web ranking algorithm to place greater emphasis on mobile devices usability. Due to a little misplaced hysteria, this update has been dubbed Mobilegeddon.
Last 7th of August, together with the team at FIRST, I attended the Google Partners Masterclass held at the ANZ Viaduct Centre in Auckland, an impressive digital marketing event that brought together smart digital professionals under one roof for a full day of insightful sharing.
Organized for digital marketers and advertisers from Google partner agencies and freelancers, the topics focused on understanding customers and using data and context to deliver the best experience.
Do you have an eCommerce site or are planning one? Here are five site features you must have. ...
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