Social Media Optimisation
Find out how to optimise your social media platforms, understand how they are performing and use our recommended tools to help utilise your insights. ...
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DOES FACEBOOK WORK FOR YOUR BUSINESS?
Recently I conducted some in-depth attribution analysis for one of my clients. When I analyzed the data via Google Analytics in more detail, I couldn't see that much of an overall impact of Facebook campaign activity on the business, so naturally I wanted to dive a little deeper. ...
Continue ReadingA Marketing Interview With Grant Osborne: 15 Key Insights
In this interview, Grant Osborne, General Manager of FIRST Digital NZ shares valuable insights on growing a business in an increasingly competitive and constantly evolving digital space with fellow Marketer, Ryan Jennings of The Ryan Marketing Show.
Here are some of the valuable insights from this takeaway-packed interview.
Facebook NZ Demographics and Usage Statistics [Infographic]
Did you know that more Kiwi mums access Facebook everyday than most teens and young adults? So, if your mum hasn’t already, she’ll probably try to friend you.
Facebook NZ Demographics and Insights 2014
This post on Facebook NZ demographics originally published in 2009, has been one of our most popular posts over the past 5 years, so we have decided to update it with 2014 data and make a comparison.
So, what happened 5 years later? How many Kiwis are on Facebook now and which age group has been growing the most over the last 5 years?